Revel

The World’s Best Wine Cellars: For Billionaires And Maybe For You Too

admin — Tue, 03 Apr 2012 17:51:13 +0000

Forbes, March 2012
What do billionaire entrepreneur Richard Branson, former Amway CEO, Dick DeVos, and celebrity adopters Brad Pitt and Angelina Jolie have in common? At first glance, not a whole lot. To see the connection, you would have to look at their wine cellars, designed and painstakingly built by Revel Custom Wine Cellars, which someone familiar with the company described to me as “the Bentley of wine cellars.” Read more

Reveling In Partnership

admin — Thu, 18 Nov 2010 17:51:40 +0000

MI Blue Magazine, Winter 2010
Nearby in Grand Rapids, commercial real estate developer Jim Cash loves leveraging strengths to address new market opportunities. He also loves wine. When Cash couldn’t find the products he needed to create the home cellar he wanted, he decided to design and build his own wine furniture, justifying the costly process as due diligence. Read more

Displaying a Love for Wine

admin — Tue, 26 Oct 2010 20:17:31 +0000

Grand Rapids Magazine, November 2010
“Choosing wine storage products for your home begins with two basic questions: How important is the wine? And, what system would best suit how you enjoy it? “Before becoming a ‘collector’ who needs a home cellar, there is a process of learning and enjoying wine,” said Jim Cash, owner of Revel Custom Wine Cellars in Grand Rapids. Read more

Lynne Hartzell, Strategic Business Partner

admin — Thu, 23 Sep 2010 20:07:41 +0000

Lynne Hartzell, Strategic Business Partner, is not only a connoisseur of fine wine, but an accomplished communications professional with over 25 years of Fortune 500 experience. She’s blazed trails in areas of strategic planning, product commercialization, sales leadership, global brand management, research and other marketing disciplines. It’s another way of saying Lynne knows her way around a board room and can devise with the best of them.

As a cornerstone of the team, Lynne provides strategic consult and manages Revel’s ever-growing presence in the marketplace.

lhartzell@revelcellars.com

Revel Custom Wine Cellars a Finalist for Business Review’s Innovation Michigan Award

admin — Thu, 05 Aug 2010 14:17:57 +0000

The Business Review’s Innovation Michigan Award event selected finalists from across the state that demonstrated the most creative and innovative new companies, products, processes, or services. The 38 chosen finalists were spotlighted in a special addition of Business Review on July 22^nd, that showcased what innovations were being developed to help our regional economy. The contenders were showcased at an awards exposition on July 28^th where the award winning innovations were announced, as well as a lifetime achievement award was presented to Amway Corporation.

Design Journal Awards Revel Multiple ADEX Awards

admin — Thu, 01 Apr 2010 17:16:35 +0000

Design Journal, the international trade publication for interior designers, architects and facility managers is the proud sponsor of the Awards for Design Excellence (ADEX). ADEX is the largest and most prestigious awards program for product design of furniture, fixtures and finishes marketed to the design trade. The 2010 ADEX Awards attracted upwards of 500 companies submitting approximately two thousand innovative new products. Revel Custom Cellars was awarded the Gold award level for its line of wine furniture, and the Platinum award level for overall product.

Revel Custom Cellars

admin — Mon, 22 Mar 2010 13:40:23 +0000

LX World
“They say necessity is the mother of invention, and so it was with Jim Cash. When he ran out of closet space for his 700 – strong collection of wine bottles, he finally decided to build his own cellar. And thus, Revel Custom Wine Cellars came into existence, fueled by his imagination and passion for wines. ” Read more

Interior Design Magazine Honors Revel

admin — Mon, 07 Dec 2009 18:43:14 +0000

Revel Custom Wine Cellars was honored in Interior Design Magazine’s Best of Year Awards in the Furniture: Residential Storage category. The fourth annual Interior Design Best of Year Awards is the preeminent design competition recognizing superior interior design projects and products in more than 50 categories. Revel was the only start-up in a field of finalists dominated by major international corporations. Best of Year Product Design Merit Award Winners were selected by interior designers and architects via an online vote October 5-11 from a field of over 600 entries, with winners determined by a jury of leading architects and designers. Winners were announced at an awards ceremony on December 3 at the Guggenheim Museum in New York City.

A Revel-ation for Wine Collectors

admin — Wed, 18 Nov 2009 20:31:13 +0000

The Robb Report Collection, December 2009
“Revel creates cellars in which the wine is the focal point instead of the racks. The Revel design uses dowel-bottom sliding drawers and carousels – similar to those found in high-end kitchens – which allow for more efficient airflow between the bottles and, more important, allows you to see more of the bottles and access them more easily.” Read more

The Upstairs Cellar

admin — Sun, 01 Nov 2009 14:07:33 +0000

Grand Rapids Magazine
“Revel has taken the concept of showcasing wine to a new level. ‘In a traditional cellar, you can’t really identify the wine,’ Lindrup said. ‘But standing in a Revel cellar, you can identify 70 percent of the bottles without touching one…It’s visual and so cool. You can see your prize possessions.’” Read More