“I would not hesitate to recommend Revel Custom Wine Cellars to anyone serious about their wine and wanting an extraordinary cellar to keep it in.”

H. Schlossberg, client

“After reviewing the first design and rendering from Revel, I was amazed how they were able to maximize the bottle count while still delivering a beautiful and efficient wine cellar design.”

B. Foster, client

“My client told me he absolutely wanted the state-of-the art in wine cellar design. Everywhere I looked, your name came up.”

Lucy E., Interior Designer

“In a world today where people rarely take ownership of the basics, Erin is a breath of real fresh air! I am so excited and we will send you lots of pictures once it is fully installed.”

Karyn F., a client in Connecticut

“It has been a wonderful experience working with you and the Revel team. As you can see from the photos, the cellar looks and functions spectacularly. Your team lived up to all my expectations and delivered the quality and atmosphere we were hoping for in our wine cellar.”



T.B., a client in Michigan

“Not yet a year old, Revel Custom Wine Cellars is already drawing rave reviews from the wine intelligentsia and earning orders from notable collectors throughout the country.”

Lansing State Journal, Lansing, MI

“When a bottle of wine costs more than what many people make in a week, a cheap wire rack just won’t do.”

Furniture Trends

“A few years ago, Jim Cash was just a passionate wine collector. These days, he is the owner of Revel Custom Wine Cellars, which is positioning itself to be the Lamborghini of wine rack systems.”

The Grand Rapids Press, Grand Rapids, MI

“High-end wine collectors must acknowledge the new wine storage system by Jim Cash, founder of the Revel Custom Wine Cellars. Left uninspired by traditional cork systems, Jim designed the Revel System for wine storage that makes wine and not the rack the focal point.”


“Inventor Jim Cash’s latest designs combine functionality with aesthetics, and the result is not just a talking piece for dinner parties, but a great way to reevaluate the way in which you not only display your wine but also select it for consumption.”

Ocean Home

“I had finally succeeded in finding the perfect cellar as far as I was concerned. The brilliance of a Revel cellar is that you can see every label in the entire cellar. The superb materials throughout the cellar and the expert craftsmanship combine to make it a masterpiece and a very unique room. The shelves allow me to see the label of every single bottle in my cellar, while having easy access due to the shelves being retractable.” Read more here.

Christian Nelleman
A client in London, England

“When we saw Revel’s system we were impressed by its design and performance. It was efficient, but also striking; we knew our collectors would be impressed.”

Erik Ackerman
Estate Director at Cardinale